AI seo tools , by Profound (Prof Technologies, Inc.) , since 2023
Profound
Enterprise answer-engine-optimization platform tracking brand prompts across AI models.
- WEB
- API
What Profound does
Profound tracks how brands and competitors are cited, ranked and summarized across ChatGPT, Perplexity, Google AI Overviews and other answer engines, then surfaces 'Opportunities' for content and PR teams to act on. It is built for larger marketing and comms teams doing answer-engine optimization (AEO), not solo bloggers.
What you get: Multi-engine AI citation and ranking tracking, Opportunities panel for content gaps, Agent-based content workflows, Analytics integrations (GA, Cloudflare, Vercel).
Typical jobs: Tracking brand visibility across ChatGPT/Perplexity/Google AI for a marketing team; Finding content opportunities to improve AI citation rate; Enterprise AEO reporting to leadership.
Worth knowing: No self-serve free trial; onboarding is sales-assisted even for the self-serve Starter/Growth tiers, per Profound's own pricing page and third-party review summaries.
What users complain about: The pricing structure is the most common complaint, with the $99 Starter widely read as a funnel toward the $399 Growth plan. (trakkr.ai Profound review)
Pricing and plan limits
Verified August 2026| Plan | Monthly | Annual (per mo) | Limits |
|---|---|---|---|
| Starter | $99 | n/a | 50 prompts tracked, 100 Agent credits/mo, 1 seat, ChatGPT only |
| Growth | $399 | n/a | 100 prompts tracked, 400 Agent credits/mo, 3 seats, 3 answer engines tracked |
| Enterprise | not disclosed | n/a | Up to 9 answer engines tracked, custom prompts and credits |
Where it wins
- G2 Winter 2026 Leader in its category with reported ~10x the review volume of its closest funded competitor
- Multi-engine tracking (up to 9 answer engines on Enterprise) is broader than most AEO-only competitors
Where it falls short
- No free trial and largely sales-led signup; the $99 Starter plan is widely seen as a funnel toward the $399 Growth plan
- Data-heavy, overwhelming interface for new users, reviewers suggest 4-8 weeks of ramp-up before a team is fluent
- Cost per tracked prompt is higher than category average, and multi-account support for agencies is limited
How we scored it
Full methodology| Criterion | Weight | Score | Contribution |
|---|---|---|---|
| Capability | 30% | 8.0 | 2.40 |
| Value for money | 25% | 5.0 | 1.25 |
| Ease of use | 15% | 5.5 | 0.82 |
| Maturity | 15% | 5.5 | 0.82 |
| Support & docs | 10% | 6.5 | 0.65 |
| Momentum | 5% | 8.5 | 0.43 |
| Weighted total | 100% | 6.4 | 6.40 |
Alternatives to Profound
Chosen by editors, not sponsors-
Surfer SEOPaidOffers an API
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ClearscopePaidClosest match on capability
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FrasePaidClosest match on capability
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MarketMuseFreemiumHas a free tier
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