AI seo tools , by SE Ranking S.A. , since 2013
SE Ranking (AI Search Toolkit)
All-in-one SEO suite with an add-on AI Search Toolkit for prompt and GEO tracking.
- WEB
- API
What SE Ranking (AI Search Toolkit) does
SE Ranking is an established all-in-one SEO platform (rank tracking, site audit, backlinks, keyword research) that added an AI Search Toolkit tracking up to 250 AI prompts/day and GEO research domains. It suits agencies and in-house teams already using SE Ranking for traditional SEO who want AI-visibility tracking bundled in rather than buying a separate tool.
What you get: Rank tracking and site audit, Backlink monitoring, AI Search Toolkit (prompt tracking, GEO research), Keyword research, White-label reporting.
Typical jobs: Agencies wanting traditional rank tracking and AI-visibility tracking in one login; Auditing large sites (up to 2M pages/mo on Growth); Tracking AI prompt visibility alongside classic keyword rankings.
Worth knowing: 14-day free trial, no credit card required, full feature access per official sign-up page. Prices shown in EUR as displayed on the official pricing page.
What users complain about: Users feel the high costs of SE Ranking, citing aggressive pricing and numerous additional paid features as burdensome. (G2 SE Ranking pros/cons)
Pricing and plan limits
Verified August 2026| Plan | Monthly | Annual (per mo) | Limits |
|---|---|---|---|
| Core | $87.20 | $1308 | 10 projects, 1 seat, 2,000 keywords tracked/day, 100 AI prompts/day, 5 GEO research domains, 250,000 audit pages/mo |
| Growth | $188 | $2820 | 30 projects, 3 seats, 5,000 keywords tracked/day, 250 AI prompts/day, 15 GEO research domains, 2,000,000 audit pages/mo |
| Enterprise | not disclosed | n/a | Custom limits and API access |
Where it wins
- Established since 2013 with a broad, mature all-in-one SEO feature set (rank tracking, audits, backlinks) beyond just AI tracking
- Highly rated customer support and overall usability on G2 compared to point-solution competitors
Where it falls short
- Users cite aggressive pricing with numerous paid add-ons stacking up beyond the base subscription
- SE Ranking's separate AI visibility product (SE Visible) reportedly only covers US and UK markets, a gap for European or global brands
- AI Search Toolkit is a newer bolt-on rather than a purpose-built AEO product, with less segmentation by country/platform than dedicated AI-visibility tools
How we scored it
Full methodology| Criterion | Weight | Score | Contribution |
|---|---|---|---|
| Capability | 30% | 7.5 | 2.25 |
| Value for money | 25% | 7.0 | 1.75 |
| Ease of use | 15% | 8.0 | 1.20 |
| Maturity | 15% | 8.5 | 1.27 |
| Support & docs | 10% | 8.0 | 0.80 |
| Momentum | 5% | 6.5 | 0.33 |
| Weighted total | 100% | 7.6 | 7.60 |
Alternatives to SE Ranking (AI Search Toolkit)
Chosen by editors, not sponsors-
Surfer SEOPaidClosest match on capability
-
ClearscopePaidClosest match on capability
-
FrasePaidClosest match on capability
-
MarketMuseFreemiumHas a free tier
Similar tools in AI seo tools
Budget NLP content optimizer with AI-monitored question tracking across five tiers.
- WEB
- API
- PLUGIN
Tracks brand mentions across ChatGPT, Google AI Overviews, Perplexity and Copilot.
- WEB
- API
General AI writer pivoted into AI-search visibility tracking plus SEO article generation.
- WEB
- API